This event was hosted by Cape Peninsula University of Technology, by the Marketing department. It took place in Cape Town on the 28th of September 2018 at Commerce Building(2.58) between 13:00- 14:00. The event aims to help us learn more,share our insight and connect with industry professionals. The speakers where Yandile the Account Executive, Warren Bright the founder of Scope Digital and Dylan Cromhout a Marketing lecturer and entrepreneur, also have the experience on advertising.
It was a great experience to being part of that event ,they all shared their journey as marketers. we appreciate these platforms to get a chance to listen to what others have to say how they got to where they are now .It is always inspiring to see the youth attending to these kind of events to come and share their fruitful stories for us student so we can pick up something from them , to be honest i learnt a lot from them.
They welcomed us to the event and there was a warm welcome for the H.O.D Mrs Jones,they they told us about the reason why we were there. Each speaker introduced themselves before sharing their story. They all wanted us to have a clear clarity or vision of what Marketing is , they were asking question then one answers from us students.For what they all said i have learnt that marketing is broad and everything is marketing .
I still remember an important question Mr Cromhout asked , he asked that ”what is to be a marketer in 2018 ?” and the answer was as the marketer you have to know what do customers need ,you have to know what they want and get into their skins to discover their needs and be hungry ,passionate ,self driven and have much desire to get customers needs . They wanted us to know how to be a marketer in 2018 that as their main question or statement on that event and that is what i have learnt from the event .
This event made me realise that in life nothing comes easy and you have to work hard to put yourself in place you want to be.they told us that everything is possible ,you can be your own boss which brought me to the young South African who owns his company Warren Bright (Scope Digital) that made to be more inspired because that showed me that i can achieve my goals as long as i am goal orientated. Be hungry for success and focus ,put your mind in what you are doing.
I would like to thank all the speakers for a fruitful event ,i had gain more info on what i had before .I would like to thank the Marketing department and the event organisers this was very encouraging ,self motivation , educational and event i enjoyed every moment of it .